I recently wrote an article for iMedia Connection called 4 Online Gimmicks that failed. Some hightlights: ARTICLE HIGHLIGHTS: When telling a story, make it at least tangentially related to the brand Although it’s cliche, participating on equal footing with consumers is a necessity Once you’ve established a circle of trust, it is critical that you [...]
About Bryan
Bryan Maleszyk is a digital strategist and experience designer based in Boston, MA. He currently plies his craft at isobar North America, where he advises clients on all matters of digital experience.
This site is his outlet for thoughts on business, design, society, pop culture, and anything else that he's thinking about.
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Latest from Flickr
The Onion: Internet Archaeologists Find Ruins of ‘Friendster’ Civilization
I was just thinking this evening about our digital dossier, specifically about what digital archaeologists will be able to dig up hundreds of years from now from fragmented chips found buried in the rubble — and it turns out, The Onion was thinking about the same thing.